Sunsilk is one of the biggest hair care brands in the world, and Brazil is a key market for Unilever's development. As the brand's Social First Designer, I was responsible for managing social media and supporting creative strategies to give the brand an authentic Brazilian voice. Our work in Brazil positioned Sunsilk as a vanguard market, directly influencing the brand's direction across multiple other markets. I created videos, art, and visual content that shaped the brand's image and connected with Brazilian consumers.